Today, in anticipation of Star Wars Day: May the 4^th Be With You, Build-A-Bear Workshop unveiled an online exclusive Star Wars R2-D2 set that includes a 13” pre-stuffed R2-D2 plush and a 6-in-1 R2-D2 sound chip, featuring six of the character’s signature sounds. The set is only available for purchase at buildabear.com and buildabear.co.uk, while supplies last.

Earlier this month, Build-A-Bear Workshop launched a 16” Dark Side vs. Light Side Bear, which features ears that flip from red to blue to represent both sides of The Force. The paw pads also flip to feature either the Rebel Alliance or First Order logo (a video clip showing product features can be viewed at buildabear.com/starwars). The Dark Side vs. Light Side Bear and related Star Wars sound chips and accessories are currently available at U.S., Canada and U.K. Build-A-Bear Workshop stores as well as at buildabear.com and buildabear.co.uk, while supplies last.

Additionally, in celebration of Star Wars Day, Guests of Build-A-Bear Workshop stores and buildabear.com will receive a FREE lightsaber from the Build-A-Bear Workshop Star Wars collection with a $50 purchase that includes any Star Wars furry friend. This offer is valid between May 1– 4, while supplies last. Online Guests must use promo code ‘STARWARSDAY17’ to redeem the offer.

Build-A-Bear Workshop invites Guests of all ages to celebrate May the 4^th and the 40^th Anniversary of the timeless Star Wars franchise with these exciting new additions to the retailer’s full line of Star Wars products:

R2-D2 Online Exclusive Set

An iconic movie character beloved by generations of Star Wars fans, R2-D2 is even more special in furry friend form! This online exclusive item features the resourceful R2-D2 in plush form with the signature sound chip included. Celebrate the epic space fantasy series and give R2-D2 as the perfect gift for fans of all ages!

Pricing (USD)

• R2-D2 online exclusive set, including pre-stuffed plush and sound chip: $42.00, plus tax.

Dark Side vs. Light Side Bear

One bear, two sides — you choose! With the Star Wars Dark Side vs. Light Side Bear, you determine which side shows the true nature of this furry friend. Flip the ears and paw pads of Dark Side vs. Light Side Bear to choose from the red First Order side or the blue Rebel Alliance side. Familiar Star Wars icons emblazon the soft fur of this adventurous bear. Add plush lightsabers, accessories and outfits to Dark Side vs. Light Side Bear and relive the action of the movies!

Pricing (USD)

• Dark Side vs. Light Side Bear: $25.50, plus tax. Additional Star Wars outfits and accessories sold separately.

For more information and to view the entire Build-A-Bear Workshop Star Wars collection, visit buildabear.com.