Squid Game Is Netflix’s Most Popular Series Launch Ever

Netflix's Squid Game has surpassed Bridgerton to become the streaming platform's biggest series launch of all time. More than 111 million people watched at least 2 minutes of the show over its first four weeks, Netflix has announced.

That is well ahead of Bridgerton's Season 1 record of 82 million views and ahead of The Witcher's 67 million views for its own Season 1 premiere. You can see the top 10 below.

By Netflix's metrics, a view is counted when an account watches a piece of content for 2 minutes, so we don't know how many people watched even one episode or the entire series. Still, this is how all Netflix shows are measured, and Squid Game came out on top by a big margin.

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