Earlier today, Microsoft shocked the industry with news it will acquire Activision Blizzard for nearly $70 billion. While reactions came pouring in--and memes quickly flooding social media--most of the discourse has centered around Activision Blizzard's flagship titles.

While those questions are certainly valid--"is Call of Duty going Xbox-exclusive?" being a particularly juicy topic--there's a facet of this acquisition that is going woefully under-analyzed: the Xbox brand's newly acquired foothold in mobile gaming.

Microsoft and Mobile Previously Haven't Meshed

Microsoft is no stranger to gaming on mobile devices, pushing cloud-based gaming through its Game Pass service since 2019 when it was called Project xCloud. That said, the company's mobile-specific portfolio is surprisingly sparse. Minecraft is a juggernaut in every format, sure, but after that?